AI meets Entrepreneurs: Media Innovations Impact Bootcamp

Organizers:
HFF (Simon von der Au)
Wavelab (Silvia Taschner, Laura Bruns)
LMU Media Informatics Group (Prof. Albrecht Schmidt, Julian Rasch)
Munich Center for Machine Learning (Dr. Thomas Meier)
impACTup! (Dr. Dominik Domnik)

With this two-part event, we aim to shift researchers and students with interest in Media Design, Machine Learning, Artificial Intelligence into an Entrepreneurial Mindset. You’ll get expert input plus hands-on building to contrast founder paths with traditional research and learn how to turn ideas into reality.

This edition focuses on creative technology: using generative and multimodal AI to ideate, create, manipulate, and distribute content across text, image, audio, video, and 3D, while respecting provenance, IP, and safety. Friday features keynotes and discussions with AI researchers, founders, and tool builders on pipelines, evaluation, creator UX, and go-to-market. On Saturday (@Wavelab), teams prototype concepts, e.g., real-time editing, adaptive storytelling, assistive tooling (captioning, dubbing, translation), creator analytics, and provenance-aware collaboration and pitch to a jury from industry and academia.

Agenda

Friday (Keynotes) @ HFF
16:00 Welcome
16:10 Keynote “Media innovations and artificial intelligence – a disruptive force” by Prof. Dr. phil. Frizz Lauterbach, Institut für Kulturmanagement und Medien, HMTM
16:35 Keynote “How innovation & entrepreneurship transform society” by Prof. Dr. Jelena Spanjol, LMU Innovation & Entrepreneurship Center, LMU
17:00 Pitch by Start-Up by TDB
17:15 Practice Showcase
17:30 Problem Introduction for Hackathon
17:45 Break
18:00 Breakout Discussions & Team Formation
18:45 Open End with Pizza & Drinks: Connect Researchers, Students and Industry

Saturday (Hackathon) @ Wavelab
10:00 Welcome & Housekeeping at Wavelab – Silvia Taschner (TBC)
10:30 ImpACTup! Keynote: “How to create impact today?”
11:00 Work on Topics
11:45 Work in Progress Pitch
12:00 Lunch Break
13:00 Work on Topics
15:00 Short Intervention
15:10 Work on Topics
16:00 Pitch Projects to Jury
17:00 Awards
17:30 Closing Words

Jury:
Our Jury of highly qualified people from industry and university will evaluate the project pitches of the groups.

Registration

Please fill out our registration form to receive information about location and last minute changes.

ImpACTup! – Certificate:
Students enrolled in the IEC Program who want to receive a certificate for this event will have to be present on both days and write a two-page paper about their groups’ Start-Up idea. Please reach out to impactup@som.lmu.de, if you have questions regarding this.